There are two major categories of fine jewellery shoppers: ones who admire its sparkling beauty and others appreciating its increasing value and seeing jewellery as an investment opportunity. It does not mean that one person cannot embrace the two viewpoints at the same time, however, I have to say most people do tend to navigate towards one or the other end of the spectrum. In this blog post, I'm trying to 'marry' the two truths about fine jewellery together and discuss how a beautiful passion can grown into something bigger and instead of just costing a fortune, can help to preserve and multiply the money spent, which is especially important in the present days of ever growing inflation.
Gold increased by 9.77% since the beginning of 2025 (BullionbyPost). Historically, Gold reached an all time high in February of 2025 and the prediction is that it will only continue to grow. Overall, Gold increased by a staggering 916.62% in the last 20 years and showed a steep growth pattern unlike some other commodities (Platinum rose only by 72.63% in similar time period). Gold plays a special, irreplaceable role in the world's economy and this is highly unlikely to change in the years to come regardless of the fast pace of progress and introduction of new technology.
Gold price increase inevitably affects fine jewellery market and drives the prices higher. Buying fine jewellery as opposed to fast-fashion costume jewellery has always been a savvy decision, but these days it is becoming even more so. Fashion/costume jewellery is often overpriced for what it is and even cheap products tend to add up into bigger cost. Fashion jewellery will not last very long, it often consists of not hypoallergenic not safe to the skin/environment alloys, and it leads to contamination and pollution of the planet contributing to an overall tremendous negative impact of the fast fashion industry to the environment. Fine jewellery, on the contrary may be underpriced for what it actually is and its value will only significantly grow over time as a result. However, shopping for fine jewellery can be tricky because it requires understanding and evaluation of a combination of elements such gems, metals, cultural significance, etc. When buying jewellery with investment expectations in mind, many customers, however, forget to think about how much they will be able to resell the jewellery for, because higher retail prices do not necessarily signify a good return on investment. In fact, like with many other markets, higher retail price often means less profitability or even loss later. So, it requires unconventional thinking if one wants to truly financially benefit from shopping for fine jewellery.
Gold Price in the last 20 years by BullionByPost
Platinum Price over the last 20 years by BullionByPost
While fine jewellery can be quite clearly viewed through the lens of financial investment, its true value extends far beyond monetary gain. Each piece tells a story, encapsulating memories, emotions, and artistry that can resonate deeply with its owner. Whether it’s a family heirloom passed down through generations or a unique creation crafted by skilled artisans, fine jewellery holds the power to connect us to our past while enhancing our present.
Moreover, the joy of wearing a beloved piece, the confidence it instills, and the way it can elevate any outfit are experiences that cannot be quantified in pounds. In this way, fine jewellery becomes a celebration of personal style and a testament to life’s special moments. So, the next time you consider fine jewellery, remember: it’s not just about wealth accumulation; it’s about heritage, passion, and the beautiful narratives woven into every shimmering detail.
Comments